Here’s a short update on the WeWork/UX case study progress. I share my preliminary thoughts on the purpose of the case study, my theories and assumptions, like how I think WeWork applied a product-business model way of thinking to office space, using architecture as a research and development tool.
I’m introducing the research I’m starting for the first case study. WeWork recognised that UX research is a means to create architecture that responds to people and their humanity, and recruited a UX team to find out how. WeWork acquired architectural data literacy and reaped the rewards.